Step 1. Creating a blog
As Phong shared, it was easy and cheap to create a site thanks to free platforms. He chose ones with no limits for adding custom domains and the opportunity to place scripts to add ad codes. Until now, he still uses a free site from Metaconex – it’s been three years already.
Our publisher’s motto is ‘don’t overcomplicate’. As he says, ‘сreating a blog page and posting articles to make money is really simple with free platforms. I have learned, created, and operated many sites like this, and they are really stable. My purpose is not too complicated, there is no need to think complicatedly.’
2. Making content
A ready site is half the battle. But what to publish? Phong has an answer for this, too: his choice was the trending content. And, by all means, keep it simple again:
‘This is not too difficult. We can stay updated and find new topics from Google Trends.’
The site’s content goes to Facebook, adapted for a social media nature, and with links to the full article versions on the website. It can be some visual content, like short videos with links to see more.
3. Attract the audience
Will a post on your personal page attract enough traffic to make a stable income from it? Maybe – why not? However, this involves too much luck to rely on it heavily. Here is what Phong does instead:
So, got it? The formula is to build groups and use paid Facebook ads to promote them. And, Facebook algorithms also promote your content organically based on user interaction, so quality matters much. As Phong says, if your content goes old-fashioned, you might see very disappointing trends in your statistics:
It was an unforgettable experience when everything went downhill so quickly that I didn’t understand what was happening. The thing is, I focused too much on optimizing advertising revenue without thinking much about the audience experience. So, the social networking system was no longer as interactive as before: my content stopped going viral, and Facebook’s algorithm reduced the number of people reaching my group naturally soon after. That’s how Facebook’s algorithm works.
4. Monetize it!
When the content production and the traffic stream are up and running, it’s time to cash in. Phong began monetization with Google and other ad platforms, and has joined Monetag just recently. How does it work?
He leads traffic from Facebook to his site.
Site content contains Monetag Smartlink that opens a suitable offer for a particular user. The links are hidden behind buttons or within links to related articles.
Users see offers when Smartlink is triggered, and the publisher earns from every 1000 views.
And, this is super possible.
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